Well, if you. listen to Bjorn Brant in Site Pro News, magazine there are 6 reasons why you should add a blog to your website…
1. You don’t have to be a tech geek to start a blog.
2. Blogs can boost your search engine ranking.
3. Blogs offer multiple ways to deliver your message. If you’re not the best writer, you can start an audio or video blog and can therefore still reach your customers in a personal way.
4. Blog posts encourage immediate responses from your customers.
5. Blogs help you expand your reach online.
6. Blogs increase transparency and help you establish credibility.
…
There are a variety of ways you can use your blog to communicate with your readers and promote your business, while unobtrusively going after the sale. You can use your blog to:
- Write product reviews and link to product pages (consider signing up to be an affiliate)
- Write insightful articles or tips relevant to your audience
- Recommend products and services (yours or someone else’s)
- Post and archive company newsletters
- Share company news and product updates
- Offer special incentives and promotions
- Ask customers to complete surveys and provide feedback
I'm a technologist at heart, assisting companies best utilize the Internet to market themselves and sell their products and services online. This includes organizations as large as Google and as small as one or two individuals.
At Over The Top and Exhibit A Communications, I've programmed solutions for Google as well as at least one other company that was later acquired by Google.
I've been CTO of an Internet SaaS company and spent my time pretty evenly between guiding the future technical strategy of the company, architecting software solutions for my dev teams, designing and running a data center to service our clients world-wide as well as being a technical evangalist/sales engineer to our media clients large and small.
I've also been Chief Photographer of the Daily Sun/Post newspaper back when it was a 5-day a week daily newspaper.
I also spent a great many years as a beach lifeguardfor the City of San Clemente as well as Jr. Lifeguard instructor and then as it's program coordinator.
Bragging rights
Private Pilot with Instrument rating and proud husband of soon to be 25 years (and counting).
At Over The Top and Exhibit A Communications, I've programmed solutions for Google as well as at least one other company that was later acquired by Google.
I've been CTO of an Internet SaaS company and spent my time pretty evenly between guiding the future technical strategy of the company, architecting software solutions for my dev teams, designing and running a data center to service our clients world-wide as well as being a technical evangalist/sales engineer to our media clients large and small.
I've also been Chief Photographer of the Daily Sun/Post newspaper back when it was a 5-day a week daily newspaper.
I also spent a great many years as a beach lifeguardfor the City of San Clemente as well as Jr. Lifeguard instructor and then as it's program coordinator.
Bragging rights
Private Pilot with Instrument rating and proud husband of soon to be 25 years (and counting).
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