Have you found yourself in a situation where you’re experiencing a large drop in traffic from search engines to your website? SitePronews offers up a nine point path to diagnosing this particular problem. In short, they are:
- Determine what type of traffic you’ve lost.
- How deep is the decline?
- Are your comparisons accurate? .
- Review and filter “brand search” traffic.
- Review where you land on Google Searches for appropriate keyword phrases.
- Review landing page that keyword phrases link to.
- Review long tail traffic.
- Have you been spanked down?
Above you’ll find my interpretation of this process. To see the full article by Jill Whalen, please go here.
At Over The Top and Exhibit A Communications, I've programmed solutions for Google as well as at least one other company that was later acquired by Google.
I've been CTO of an Internet SaaS company and spent my time pretty evenly between guiding the future technical strategy of the company, architecting software solutions for my dev teams, designing and running a data center to service our clients world-wide as well as being a technical evangalist/sales engineer to our media clients large and small.
I've also been Chief Photographer of the Daily Sun/Post newspaper back when it was a 5-day a week daily newspaper.
I also spent a great many years as a beach lifeguardfor the City of San Clemente as well as Jr. Lifeguard instructor and then as it's program coordinator.
Private Pilot with Instrument rating and proud husband of soon to be 25 years (and counting).